SPS Commerce, Inc

Marketing Campaign Specialist

Job Locations US-MN-Minneapolis
Posted Date 2 days ago(10/3/2022 5:08 PM)
Job ID
2022-6914
Category
Marketing
# of Openings
1
Job Type
Regular
FTE Status
Full-time

Description

The SPS Commerce Marketing team is growing by adding a Marketing Campaign Specialist focused on B2B communication. This role is responsible for the strategy and ideation of a campaign strategy that supports our business objectives. This person will be key to planning integrated marketing campaigns that drives both engagement and conversion. They will work in a collaborative and team-oriented environment, support and develop a wide range of demand generation materials and programs, analyze results and make suggestions for improvements. The Marketing Campaign Specialist will be joining a friendly team that is motivated by data driven decisions to grow demand generation efforts. This person will help an evolving marketing organization create awareness and lead generation.

Why work at SPS?

We solve retail supply chain problems by cutting through inefficiency with innovation and automation. At SPS we empower retailers, suppliers, distributors, grocers, and logistics partners to work better together with our people, our process, and our tech products.  We have the world’s largest retail network, and we don’t just lead the industry, we are the industry. 

 

At SPS, we believe every employee makes a difference. We ensure employees have the tools, resources and training to explore new ideas and execute them. Our success comes from playing as a team and always playing to win. Careers don’t just grow here, they’re made here.

 

Day-to-Day

The Marketing Campaign Specialist is responsible for the creation and execution of the end-to-end campaign strategy that supports our business objectives. This person will be key to planning digital marketing campaigns that drives awareness, engagement and conversion while helping to hit our revenue generating number.

  •  Leverage your digital prowess and experience to shape solutions and drive results across channels including email, website, and paid media with a heavy emphasis on the digital strategy aspect of executing in these channels
  • Lead and inspire cross-functional teams to deliver great work.
  • Set the vision and create the strategy for our work and develop solutions to drive results
  • Analyze and act on campaign performance to maximize ROI and revenue.
  • Collaborate with marketing, product and sales leaders on campaign design and execution.
  • Work with analytics team to report campaign metrics, optimizations and results
  • Create and evangelize a campaign framework through creative and project briefs
  • Work with content team to develop campaign messaging and creative for campaigns
  • Develop multi-channel campaigns that incorporate lead scoring, behavioral data and activity to engage customers and drive revenue.

Minimum Requirements

  • Bachelor’s degree in business, marketing, communications, public relations, or equivalent work experience
  • 4-5 years experience in marketing/advertising preferably with agency experience
  • Ability to anticipate, plan and prioritize to manage the workload effectively and efficiently. 
  • Strong interpersonal skills with the ability to diplomatically handle a fast-paced work environment
  • Strong attention to detail
  • Ability to prioritize both projects and stakeholders
  • Ability to think critically and solve problems
  • Passion for learning the retail supply chain market
  • Experience in Salesforce, WordPress and Pardot a plus
  • Experience with paid media a must

SPS Commerce offers a comprehensive package of benefits including health, dental, vision, disability and life insurance, paid time-off, 401(k), health and flexible spending accounts, stock purchase plan and more.

**EOE including veterans/disability**

 

 

 

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